In a developing economy we are anyways faced daily with the harsh reality of inequalities in varied ways.
In the fashion world this inequality is not blatantly visible however it has deeper roots than one can ever imagine. The timeless embroideries that we all so admire and cherish is done by karigars who are creating these heirlooms in conditions which one would rather, remains unseen.
With younger generations joining them, increasing levels of education , ease of online selling and general awareness ,finally now more and more of these artists want to be self employed instead of just being a cog in the wheel by working under a label.They now more than ever before, want their due.
As they venture out into the world of entrepreneurship 8 out of 10 fail due to lack of one or the other key resource. The challenges of a small enterprise prove much too difficult for them to handle while giving their creative best.
At Gyans, our purpose is to ensure such local talent gets the constant customer support they need to thrive while getting the best always for our customers. We become their bridge to becoming the established names of tomorrow.
Since 1987, we are proud to say that we have been this platform for many of the established names of today. We are grateful to have you on our journey which has spanned decades and continues to grow.